Available for select projects

Describe thewebsite you want.I’ll build it.

Tell me what you need in your own words. I’ll design and build it for you, from a simple one-page site to a full online shop.

meridian-home.com
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Rest, engineered.
A sample homepage built for this preview.
Page weightLight
Mobile layoutTuned

Your website is your first conversation.

Hi, I’m Riley Watts, the developer behind Ordinal Studio. I design and build every site myself.

  • People judge quickly.A clear, credible site tells visitors they’re in the right place.
  • Phones come first.Most first visits happen on a small screen, so I design there first.
  • Every page has a job.Tell people what you do, show proof, make the next step obvious.
Northline Studio

Work that earns trust.

Clear, fast, and built to convert.

Book a call
Finished siteRough idea

Scroll to open the sketch into a finished design.

Selected work

Four fictional demo brands, each designed from scratch to show range. Open one to explore it.

    Fictional demonstration project. Try the buttons inside the preview.

    Make it yours, live.

    Change the controls and watch the preview rebuild instantly. This is how we work through design decisions with clients.

    Preset

    Accent

    Typography

    Layout

    Buttons

    your-brand.com
    BrandnameWork   About   Contact
    Make it unmistakably yours.

    A homepage that says who you are in one glance.

    Get started

    Everything a great site needs.

    Why people choose me.

    Design-led development

    I design and build it myself, so nothing is lost between a mockup and the live site.

    Responsive by default

    Layouts are planned for phones, tablets, and large screens from the first sketch.

    Performance-minded

    Lean code, sized images, and careful animation so pages feel quick.

    Clear communication

    Plain-language updates, defined milestones, and no surprises.

    Thoughtful UX

    Navigation, forms, and content structure designed around what visitors need.

    Business-focused

    Every decision ties back to your goals, whether that is enquiries, sales, or credibility.

    I don’t publish made-up testimonials or guaranteed results. Real case studies will go here once clients approve them.

    How a project unfolds.

    01

    Discover

    I learn about your business, audience, goals, and requirements before anything is drawn.

    02

    Design

    I develop the visual direction, page structure, and user experience, and refine it with you.

    03

    Build

    I build responsive layouts, interactions, and content with performance in mind.

    04

    Launch

    I test, optimize, deploy, and hand over the finished site with clear documentation.

    Project investment.

    Three illustrative packages. Prices are placeholders; the final quote depends on scope.

    Want a custom domain? Add one to any package for an extra £22.

    Example prices only. Edit the PACKAGES array in the page source to change them.

    Questions, answered.

    Describe the website you want.

    Tell me what you want built. I’ll reply by email with questions, a fixed quote, and a timeline.

    Your details are sent through Web3Forms to my email and used only to reply to you.

    Prefer email?